Friday, April 25, 2008

Does marketing on Facebook actually work?

I'm not so sure yet but Facebook have published a book to tell you how to do it - "Facebook Insider's Guide to Viral Marketing"

Here's a synopsis

"Many businesses, from leading global brands to favorite local bands, are enjoying tremendous impact using Facebook Pages for free viral marketing. Check out some key strategies from the most successful businesses on Pages:

1) Regularly adding engaging and useful content
2) Letting fans participate in the conversation
3) Expanding their distribution with Facebook Ads

We’ve collected some of these winning strategies—along with the nuts of bolts of how to create and manage a Page—into an Insider’s Guide to Viral Marketing"

Wednesday, April 02, 2008

Great Extensible CSS, JavaScript, AJAX Article and Examples

I never thought I'd be posting about code but I couldn't resist - the Highly Extensible CSS Interface is a series of 4 articles, tutorials, an awesome working sample website and fully downloadable source code which are too good to ignore. If you're a NZ user interface designer/coder and want to lift your game this is a great place to start.

Links to the full demo site, tutorials and downloadable files are collected nicely on this page .

Here’s what to expect:

  • Part One: The Foundation - brief discussion of importance of producing visually rich interfaces with semantic, accessible, and portable markup underneath.
  • Part Two: CSS Selectors & jQuery - Articles shift into discussion of code (and start losing me :-)
  • Part Three: Adding Ajax Interactivity
  • Part Four: Testing for Extensibility

YouTXT no more. Long live YouTXT

My time at YouTXT has come to an end. YouTXT the business continues and I'm sure will grow to be successful under Sam Allen's awesome leadership but I am no longer a Director or shareholder.

Some recent developments.

Awesome work by Sam and JD. I wish them all the best and will keep a keen eye on their progress.

Find out more about YouTXT on their blog or website.